Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

Wednesday, January 7, 2009

Bounce Rate

"Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page"

This may not be a proper metric. What if the landing page has only external links? The page may be exactly what the user is looking for.

"Use this metric to measure visit quality - a high bounce rate generally indicates that site entrance pages aren't relevant to your visitors"

Google looks down upon this. For example, a page may have a listing of popular DVDs with external links. The user may be looking for a DVD, find it, and click on the external link. This hurts the rankings. I may make a "learn more..." link that goes to a page all about that item and then the user can purchase it. This would be two page views and it would not constitute as a "bounce".

Monday, December 8, 2008

SEO Site Checkup

This is a really good website to test your own website for some common pitfalls:

http://www.seositecheckup.com/result-url-randomthoughts.club.htm


Saturday, July 26, 2008

PageRank

I found this interesting little widget that calculates PageRank on the fly. It say's this page is zero right now, but I look forward to seeing it expand. Here is the widget:

Google PageRank Checker - Page Rank Calculator

PageRank is calculated on the number of incoming links to your site. A site that has high PageRank can raise other web pages PageRank much more than a site with low PageRank.

PageRank is often referred to as PR in SEO (Search Engine Optimization).

I know that the PageRank calculator offered by BlogFlux is a great example of "Link Bait". People will add the calculator to their site which links back to the BlogFlux website and raises the BlogFlux PR.